Social Templates for Forbes Media
learned how design systems improve efficiency
created a 100+ card modular social template system with typography, spacing, and component guidelines for scalable Forbes branded content
design system | branding
my work
the miserable experience of being a woman
learned how to transform complex topics into digestible experiences
an exploration of women’s invisibility in health data and policy, and how everyday life is rarely designed with the female body in mind.
interaction design | mixed media
MyAtlas
learned how thoughtful visual systems can make complex information feel clear, approachable, and engaging.
a digital wellness platform that helps college students better understand and manage their mental health through personalized insights and passive health data.
UI/UX | BRANDING
Fusion Rebrand
learned how even small design choices affect overall narrative
revitalizing Fusion's (part of Optum) visual identity to capture and reflect the team's evolution, growth, and new direction.
BRANDING & IDENTITY
Analytics on Demand for Optum
learned how to translate insights from design thinking frameworks into actionable insights
reimagining the Analytics on Demand experience to enable analytic operators to work at the top of their license and increase throughput and impact of the business functions they support
UI/UX | Design frameworks
About
hi! I’m Helen. a visual storyteller based in NYC pursuing my MFA in Design + Technology @ Parsons with experience at Forbes, goodr, & Optum. I’m passionate about crafting narratives with an empathy-first mindset. I’ve seen how design has the capability to both share & shape stories, let’s connect and shape yours together!